GDPR Policy for Apex Marketing

Last updated : 31/05/2024

Introduction

At Apex Marketing, we are committed to protecting the privacy and personal data of our clients, employees, and website visitors in accordance with the General Data Protection Regulation (GDPR). This policy outlines how we collect, use, store, and protect personal data.

Data Controller

Apex Marketing is the data controller responsible for your personal data. Our contact details are:

Apex Marketing
Petit Bijoux, Les Pages, St Martins, Guernsey, GY46QU
Email: contact@apexmarketing.co.uk

What Data We Collect

We may collect the following types of personal data:

• Contact Information: Name, email address, phone number, and postal address.
• Professional Information: Job title, company name, and industry.
• Website Usage Data: IP address, browser type, operating system, referring URLs, and browsing activity.
• Marketing Preferences: Preferences for receiving marketing communications and details of your engagement with our emails.

How We Use Your Data

We use personal data for the following purposes:

• Service Delivery: To provide and manage our services.
• Communication: To respond to inquiries and provide customer support.
• Marketing: To send promotional materials, newsletters, and other marketing communications, if you have opted in to receive them.
• Website Improvement: To analyze website usage and improve our website and services.
• Compliance: To comply with legal obligations and protect our rights.

Legal Basis for Processing

We process personal data based on the following legal grounds:

• Consent: When you have given us explicit consent to process your data for specific purposes.
• Contract: When processing is necessary for the performance of a contract with you.
• Legal Obligation: When processing is necessary to comply with a legal obligation.
• Legitimate Interests: When processing is necessary for our legitimate interests, provided that your rights and interests do not override those interests.

Data Sharing and Transfers

We do not sell or rent your personal data to third parties. We may share your data with:

• Service Providers: Third-party service providers who perform services on our behalf, such as email marketing and web analytics.
• Legal Authorities: When required by law or to protect our legal rights.

Data Retention

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected or to comply with legal, regulatory, or internal policy requirements.

Your Rights

Under GDPR, you have the following rights regarding your personal data:

• Access: The right to request access to your personal data.
• Rectification: The right to request correction of inaccurate or incomplete data.
• Erasure: The right to request deletion of your personal data.
• Restriction: The right to request restriction of processing of your personal data.
• Portability: The right to request transfer of your personal data to another data controller.
• Objection: The right to object to the processing of your personal data.

To exercise any of these rights, please contact us at contact@apexmarketing.co.uk.

Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, loss, or misuse. However, no system can be completely secure, and we cannot guarantee the absolute security of your data.

Cookies

We use cookies and similar technologies on our website to enhance your browsing experience. For more information, please see our [Cookie Policy](link to Cookie Policy).

Changes to This Policy

We may update this GDPR policy from time to time. We will notify you of any significant changes by posting the new policy on our website and updating the effective date.

Contact Us

If you have any questions or concerns about this GDPR policy or our data practices, please contact us at:

Apex Marketing
Petit Bijoux, Les Pages, St Martins, Guernsey, GY46QU
Email: contact@apexmarketing.co.uk